Finding information about companies can be relatively easy given that many have a presence on the World Wide Web. Finding specific information, however can prove to be much more difficult. In many cases a reference book is a better and easier source of information than an Internet search. Knowing which tool to use for what information is half the battle in finding good information.

The following are selected sources specifically for finding company information. It might also be useful to you to look at the web page BA330 - Principles of Marketing.

Selected reference materials:

• Directory of Corporate Affiliations (REF HG 4057 .A217 2001)
• Encyclopedia of Emerging Industries (REF HD 2324 .E528 1999)
• Industry and Company Information: Illustrated Search Strategy and Sources (REF HF 54.5 H387 1991)
• International Directory of Company Histories (REF HD 2721 .I5x)
• Market Share Reporter (REF HF 5470 .M3x)
• Notable Corporate Chronologies (REF HG 4009 .N68 1999) - over 1500 US and Intn'l corporations' significant historical events, including short bibliographies.
• Standard & Poor's Corp. Industry Surveys (REF HC 101 .S74x)
  or Standard and Poor's online database - see Business Databases
• Standard & Poor's Register of Corporations, Directors and Executives (REF HG 4057 .A4 1999)
• U.S. Industry & Trade Outlook (REF HC 101 .U54 2000)
• Ward's Business Directory of U.S. Private and Public Companies (REF HG 4057 .A575 1998)
• World Business Directory (REF HF54.U5 W667 2001)
• World Chamber of Commerce Directory (REF HF294 .W75) 2000

Databases for Finding Journal Articles and Current Information

• Business Source Premier
  Business Source Premier provides full text from 1,000 journals covering business, management, economics, banking, finance, accounting and much more. In addition to the full text, this database offers indexing and abstracts for 1,580 journals. Some full-text articles go as far back as January of 1990, while indexing and abstracts of articles go as far back as January of 1984.
  
• General Business File
  This database of articles indexes over 1000 journals and magazines in the field of business and management, including trade and industry publications, local area business journals (such as the full text of Oregon Business), the Wall Street Journal, and the business sections of the New York Times and the Asian Wall Street Journal Weekly. Four hundred and sixty of these publications include the full text of the articles. In addition, General Business File has 110,000 company listings, investment reports, and thousands of PR Newswire releases.
  
• Academic Universe Lexis-Nexis
  Academic Universe covers a wide range of news, but specializes in business and legal information. It contains the full text of business articles and financial statements.
  
• Standard & Poor's
  Standard & Poor's NetAdvantage contains a wide-range of financial information. The Industry Surveys provide in-depth economic and business information on 52 major U.S. industries through comprehensive reports,which are available for searching by company name or industry. It also includes a Monthly Investment Review, which provides investment advice on 115 key industries. Each survey analyzes operations, highlights current problems and opportunities, and provides valuable insights by forecasting future trends.
  
• Business and Industry
  Business and Industry contains information about public and private companies, industries, products, and markets for all manufacturing and service industries at an international level. This database includes references from over 1200 trade magazines, newletters, and domestic and international business dailies, as well as the business sections of leading newspapers.
  
• Business Dateline
  A database of articles from 535 newspapers and business publications. Business Dateline focuses on regional and local business activites and trends.
  
• Business Organizations
  A directory of business groups, organizations, associations, and agencies.
• Wall Street Journal
  The financial newspaper of record offering in-depth coverage of national and international finance.
  
• Wilson Business Abstracts
  Provides indexing and abstracting of over 600 leading business magazines.

• Internet Searching Tools - Provides links to search tools, metasearch tools, and subject directories
• Hoover's Database - Company information
• Thomas Register of American Manufacturers - search for company name, product/service, brand name; free registration required.

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